{"title":"Pure Matcha Archive","description":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-teams=\"true\"\u003eShop pure matcha green tea powder for tea, lattes, smoothies, and recipes. Our Pure Matcha collection includes high-quality Japanese matcha with a fresh green taste, natural energy, antioxidants, and smooth flavor for everyday use.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"starter-matcha","title":"Organic Starter Matcha","description":"\u003csection class=\"mo-starter-kitchen\" aria-labelledby=\"starter-kitchen-heading\"\u003e\n\u003cdiv\u003e\n\u003ch2 id=\"starter-kitchen-heading\"\u003eMade for your kitchen\u003c\/h2\u003e\n\u003cp\u003eOrganic Starter Matcha is our basic culinary matcha powder from China, designed mainly for cooking, baking and adding to smoothies. Its earthy, nutty flavor can be quite bitter when whisked with water, so it works best blended with other ingredients.\u003c\/p\u003e\n\u003cp\u003eExpect a naturally muted olive-yellow color rather than the vivid green of premium ceremonial matcha.\u003c\/p\u003e\n\u003cp class=\"mo-starter-latte-note\"\u003e\u003cstrong\u003eMaking a matcha latte?\u003c\/strong\u003e\u003cbr\u003eChoose \u003ca href=\"\/products\/sweet-japanese-matcha-latte-mix\"\u003eSweet Japanese Matcha\u003c\/a\u003e for your lattes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdl class=\"mo-starter-specs\"\u003e\n\u003cdiv\u003e\n\u003cdt\u003eGrade\u003c\/dt\u003e\n\u003cdd\u003eBasic culinary\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eOrigin\u003c\/dt\u003e\n\u003cdd\u003eChina\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eIngredients\u003c\/dt\u003e\n\u003cdd\u003ePure organic matcha powder\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eCertification\u003c\/dt\u003e\n\u003cdd\u003eUSDA Organic\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eBag size\u003c\/dt\u003e\n\u003cdd\u003e12 oz \/ 340 g\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eSuggested serving\u003c\/dt\u003e\n\u003cdd\u003e1–2 g\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003c\/dl\u003e\n\u003c\/section\u003e\n\u003csection class=\"mo-starter-uses\" aria-label=\"Ways to use Starter Matcha\"\u003e\n\u003carticle\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/starter-smoothie.jpg\" alt=\"Kiwi and celery smoothie with culinary matcha\" width=\"1200\" height=\"900\" loading=\"lazy\"\u003e\u003ch3\u003eBlend into smoothies\u003c\/h3\u003e\n\u003cp\u003eA simple way to add matcha to your favorite fruit and vegetable combinations.\u003c\/p\u003e\u003c\/article\u003e\n\u003carticle\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/starter-muffins.jpg\" alt=\"Matcha muffins with a naturally muted olive color\" width=\"1200\" height=\"800\" loading=\"lazy\"\u003e\u003ch3\u003eBake into treats\u003c\/h3\u003e\n\u003cp\u003eAdd earthy matcha flavor and natural color to muffins, cookies and other baked goods.\u003c\/p\u003e\u003c\/article\u003e\n\u003carticle\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/starter-dressing.jpg\" alt=\"Savory matcha dressing in a white bowl\" width=\"1200\" height=\"800\" loading=\"lazy\"\u003e\u003ch3\u003eCook something new\u003c\/h3\u003e\n\u003cp\u003eStir into sauces, dressings or other savory dishes.\u003c\/p\u003e\u003c\/article\u003e\n\u003c\/section\u003e\n\u003csection class=\"mo-starter-recipe\" id=\"smoothie-recipe\" aria-labelledby=\"starter-recipe-heading\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/starter-smoothie.jpg\" alt=\"Kiwi, celery and banana smoothie served with culinary matcha powder\" width=\"1200\" height=\"900\" loading=\"lazy\"\u003e\n\u003cdiv class=\"mo-starter-recipe-copy\"\u003e\n\u003ch2 id=\"starter-recipe-heading\"\u003eKiwi, Celery \u0026amp; Matcha Smoothie\u003c\/h2\u003e\n\u003cp\u003eA fresh, simple way to use Starter Matcha.\u003c\/p\u003e\n\u003cp class=\"mo-starter-recipe-meta\"\u003e1 serving   ·   5 minutes\u003c\/p\u003e\n\u003cdiv class=\"mo-starter-recipe-lists\"\u003e\n\u003cdiv\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1 ripe kiwi, peeled\u003c\/li\u003e\n\u003cli\u003e1 small celery stalk, chopped\u003c\/li\u003e\n\u003cli\u003e½ frozen banana\u003c\/li\u003e\n\u003cli\u003e1 g Organic Starter Matcha\u003c\/li\u003e\n\u003cli\u003e150–200 ml cold water\u003c\/li\u003e\n\u003cli\u003eA few ice cubes (optional)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch3\u003eInstructions\u003c\/h3\u003e\n\u003col\u003e\n\u003cli id=\"smoothie-recipe-step1\"\u003eAdd the kiwi, celery, banana, matcha and water to a blender.\u003c\/li\u003e\n\u003cli id=\"smoothie-recipe-step2\"\u003eBlend until smooth. Add more water if needed.\u003c\/li\u003e\n\u003cli id=\"smoothie-recipe-step3\"\u003ePour into a glass and enjoy.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mo-starter-faq\" aria-labelledby=\"starter-faq-heading\"\u003e\u003ch2 id=\"starter-faq-heading\"\u003eQuestions about Starter Matcha\u003c\/h2\u003e\n\u003cdl\u003e\n\u003cdiv\u003e\n\u003cdt\u003eWhat is Starter Matcha best for?\u003c\/dt\u003e\n\u003cdd\u003eCooking, baking and adding to smoothies. It is a basic culinary matcha designed to be used as an ingredient.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eIs it good for matcha lattes?\u003c\/dt\u003e\n\u003cdd\u003eFor lattes, we recommend \u003ca href=\"\/products\/sweet-japanese-matcha-latte-mix\"\u003eSweet Japanese Matcha\u003c\/a\u003e. Starter Matcha has a stronger, more bitter culinary flavor.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eWhy is the powder a muted olive-yellow?\u003c\/dt\u003e\n\u003cdd\u003eThis is the natural appearance of this basic culinary matcha. Its color is closer to olive-yellow than vivid ceremonial green.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eHow much should I use?\u003c\/dt\u003e\n\u003cdd\u003eStart with 1–2 g per serving and adjust to suit your recipe and taste.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eHow should I store it?\u003c\/dt\u003e\n\u003cdd\u003eKeep sealed in a cool, dry place away from light. Follow the best-before date on the package.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eCan I buy larger quantities?\u003c\/dt\u003e\n\u003cdd\u003eYes. Explore \u003ca href=\"\/products\/wholesale-bulk-starter-matcha\"\u003ewholesale Starter Matcha\u003c\/a\u003e for larger quantities for your business.\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003c\/dl\u003e\u003c\/section\u003e","brand":"Matcha Outlet","offers":[{"title":"1Bag (12oz)","offer_id":32973461962,"sku":"MO-MATCHA-STARTER-12OZ-1PK","price":21.24,"currency_code":"USD","in_stock":true},{"title":"3Bags + 1FREE","offer_id":44500588364021,"sku":"MO-MATCHA-STARTER-12OZ-4PK","price":63.71,"currency_code":"USD","in_stock":true},{"title":"5Bags + 2FREE","offer_id":44500588396789,"sku":"MO-MATCHA-STARTER-12OZ-7PK","price":106.18,"currency_code":"USD","in_stock":true},{"title":"6g Sample","offer_id":27757036929117,"sku":"MO-MATCHA-STARTER-6G-SAMPLE","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/products\/organic-starter-matcha-pure-matcha-matcha-outlet-1bag-12oz-697224.jpg?v=1610729658"},{"product_id":"best-matcha-powder","title":"Private Reserve Matcha A23","description":"\u003cdiv class=\"mo-product-story\"\u003e\n\u003cp class=\"mo-product-intro\"\u003e\u003cstrong\u003ePrivate Reserve Matcha A23 is a 100% pure matcha from Japan with a smooth, balanced flavor and vibrant green color.\u003c\/strong\u003e It works well with water or milk and can be prepared hot, iced, as a latte or in café-style drinks. A23 is not certified organic.\u003c\/p\u003e\n\u003cdiv class=\"mo-quick-facts\"\u003e\n\u003ch2\u003ePrivate Reserve Matcha A23 at a Glance\u003c\/h2\u003e\n\u003cdl class=\"mo-facts-grid\"\u003e\n\u003cdiv\u003e\n\u003cdt\u003eType\u003c\/dt\u003e\n\u003cdd\u003e100% pure matcha\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eOrigin\u003c\/dt\u003e\n\u003cdd\u003eJapan\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eFlavor\u003c\/dt\u003e\n\u003cdd\u003eSmooth and balanced\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eBest for\u003c\/dt\u003e\n\u003cdd\u003eHot matcha, iced matcha, lattes and café drinks\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eOrganic certification\u003c\/dt\u003e\n\u003cdd\u003eNot certified organic\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eAvailable formats\u003c\/dt\u003e\n\u003cdd\u003eSample, 12 oz bag and multi-bag offers\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/A23-Billboard-6.jpg?v=1783605691\" alt=\"Private Reserve Matcha A23 pure matcha powder from Japan\" loading=\"lazy\"\u003e\u003c\/p\u003e\n\u003ch2\u003eSmooth Matcha for Everyday Drinking\u003c\/h2\u003e\n\u003cp\u003eA23 is made for people who want a smoother, more refined everyday matcha. Its clean, balanced flavor is enjoyable with water while still holding its character in milk-based drinks.\u003c\/p\u003e\n\u003ch2\u003eHot, Iced and Café-Style Drinks\u003c\/h2\u003e\n\u003cp\u003eUse A23 for traditional-style hot matcha, iced matcha, creamy lattes and creative drinks with fruit or sparkling water. Its versatility makes it a practical choice for home preparation and café menus.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/A23-6-Drinks.jpg?v=1783605730\" alt=\"Hot iced and café-style drinks made with Private Reserve Matcha A23\" loading=\"lazy\"\u003e\u003c\/p\u003e\n\u003ch2\u003eSimple Preparation\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eAdd your preferred amount of A23 to a cup.\u003c\/li\u003e\n\u003cli\u003eMix it with a small amount of warm water until smooth.\u003c\/li\u003e\n\u003cli\u003eAdd more water or milk, then serve hot or pour over ice.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003e100% Pure Matcha\u003c\/h2\u003e\n\u003cp\u003eA23 contains pure matcha without added sugar, fillers, flavors or artificial ingredients. You control the milk, sweetness and other ingredients in every drink.\u003c\/p\u003e\n\u003ch2\u003eChoosing the Right Pure Matcha\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrivate Reserve A23:\u003c\/strong\u003e Smooth everyday matcha for drinking, lattes and café-style beverages.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/private-reserve-matcha-d25\"\u003ePrivate Reserve D25:\u003c\/a\u003e\u003c\/strong\u003e A more refined option for traditional-style matcha and customers seeking a higher grade.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/starter-matcha\"\u003eOrganic Starter Matcha:\u003c\/a\u003e\u003c\/strong\u003e Certified organic matcha from China for value-focused everyday use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/japanese-ryori-culinary-matcha\"\u003eJapanese Ryori Matcha:\u003c\/a\u003e\u003c\/strong\u003e Culinary matcha from Japan for smoothies, cooking and baking.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/Matcha-Latte-Flower.jpg?v=1786481237\" alt=\"Iced matcha latte made with Private Reserve Matcha A23\" loading=\"lazy\"\u003e\u003c\/p\u003e\n\u003ch2\u003eRetail and Wholesale Options\u003c\/h2\u003e\n\u003cp\u003eChoose a sample to try A23 or select a retail bag or multi-bag offer for regular use. Cafés and larger buyers can order dedicated wholesale sizes separately.\u003c\/p\u003e\n\u003cp class=\"mo-product-cta\"\u003e\u003ca href=\"\/products\/wholesale-private-reserve-a23-matcha\" class=\"global-button\"\u003eShop Wholesale A23\u003c\/a\u003e\u003c\/p\u003e\n\u003csection class=\"mo-product-faq\" aria-labelledby=\"a23-faq-title\"\u003e\n\u003cdiv class=\"mo-faq-head\"\u003e\n\u003ch2 id=\"a23-faq-title\"\u003ePrivate Reserve Matcha A23 FAQ\u003c\/h2\u003e\n\u003cp\u003eQuick answers about choosing, preparing and ordering A23 matcha.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mo-faq-list\"\u003e\n\u003cdetails class=\"mo-faq-item\" open\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e What is Private Reserve Matcha A23?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e A23 is a 100% pure matcha from Japan with a smooth, balanced flavor and vibrant green color. It is designed for everyday drinking and café-style beverages.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Is A23 certified organic?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e No. Private Reserve Matcha A23 is not certified organic.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Can I use A23 with water or milk?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Yes. A23 can be enjoyed with water or used in milk-based lattes and other café-style drinks.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Can I prepare A23 hot or iced?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Yes. Mix it first with a small amount of warm water, then add hot water, warm milk, cold milk or ice.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Does A23 contain other ingredients?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e No. A23 contains 100% pure matcha without added sugar, fillers, flavors or artificial ingredients.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e How should I store A23?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Keep it in a cool, dry place away from direct sunlight and close the package tightly after each use. Reducing exposure to air, heat, moisture and light helps protect the matcha's color, aroma and flavor.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails class=\"mo-faq-item\"\u003e\n\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Is A23 available in wholesale sizes?\u003c\/summary\u003e\n\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Yes. Visit the \u003ca href=\"\/products\/wholesale-private-reserve-a23-matcha\"\u003eWholesale Private Reserve A23 page\u003c\/a\u003e for bulk sizes and pricing.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\u003cstyle id=\"mo-global-faq-style\"\u003e\n.mo-faq,.mo-faq *,.mo-standard-faq,.mo-standard-faq *{font-family:Lato,Arial,Helvetica,sans-serif!important;box-sizing:border-box}\n.mo-faq{margin-top:0!important;border-top:1px solid #e3e3e3!important}\n.mo-faq-item{margin:0!important;padding:0!important;border-top:0!important;border-bottom:1px solid #e3e3e3!important}\n.mo-faq-item summary{list-style:none!important;cursor:pointer!important;position:relative!important;margin:0!important;padding:17px 42px 17px 0!important;color:#333!important;font-family:Lato,Arial,Helvetica,sans-serif!important;font-size:15px!important;font-weight:600!important;line-height:1.45!important}\n.mo-faq-item 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.mo-faq-item,.mo-standard-faq .mo-faq-item{border-top:0!important;border-bottom:1px solid #e3e3e3!important}\n\u003c\/style\u003e\u003cstyle id=\"mo-global-description-button-style\"\u003e\nhtml body a.global-button,html body a.global-button:link,html body a.global-button:visited{display:inline-block!important;background:#789d2c!important;color:#fff!important;-webkit-text-fill-color:#fff!important;border:1px solid #789d2c!important;border-radius:4px!important;padding:12px 22px!important;text-decoration:none!important;font-family:Lato,Arial,Helvetica,sans-serif!important;font-weight:700!important;line-height:1.3!important;transition:background-color .18s ease,color .18s ease,border-color .18s ease!important}\nhtml body a.global-button:hover,html body a.global-button:focus,html body a.global-button:active{background:#fff!important;color:#789d2c!important;-webkit-text-fill-color:#789d2c!important;border-color:#789d2c!important;text-decoration:none!important}\n\u003c\/style\u003e","brand":"Matcha Outlet","offers":[{"title":"1 Bag (12 oz)","offer_id":37536490442,"sku":"MO-MATCHA-A23-12OZ-1PK","price":49.26,"currency_code":"USD","in_stock":true},{"title":"3 Bags + 1 FREE","offer_id":27922672648285,"sku":"MO-MATCHA-A23-12OZ-4PK","price":149.84,"currency_code":"USD","in_stock":true},{"title":"5 Bags + 2 FREE","offer_id":27922731958365,"sku":"MO-MATCHA-A23-12OZ-7PK","price":249.62,"currency_code":"USD","in_stock":true},{"title":"Sample (6 g)","offer_id":30963177652317,"sku":"MO-MATCHA-A23-6G-SAMPLE","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/products\/private-reserve-matcha-a23-pure-matcha-matcha-outlet-1-bag-12oz-582135.jpg?v=1602704444"},{"product_id":"private-reserve-matcha-d25","title":"Private Reserve D25 Matcha","description":"\u003cstyle\u003e.mo-product-story,.mo-product-story *{font-family:Lato,Arial,Helvetica,sans-serif!important}\u003c\/style\u003e\n\u003cdiv class=\"mo-product-story\"\u003e\n  \u003cp class=\"mo-product-intro\"\u003e\u003cstrong\u003ePrivate Reserve D25 is a 100% pure ceremonial-grade matcha from Japan with a smooth, mellow flavor, vibrant green color and rich umami.\u003c\/strong\u003e It is our most refined matcha for traditional preparation and drinks where the matcha itself is the focus.\u003c\/p\u003e\n  \u003cdiv class=\"mo-quick-facts\"\u003e\n    \u003ch2\u003ePrivate Reserve D25 at a Glance\u003c\/h2\u003e\n    \u003cdl class=\"mo-facts-grid\"\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eType\u003c\/dt\u003e\n\u003cdd\u003e100% pure ceremonial matcha\u003c\/dd\u003e\n\u003c\/div\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eOrigin\u003c\/dt\u003e\n\u003cdd\u003eJapan\u003c\/dd\u003e\n\u003c\/div\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eFlavor\u003c\/dt\u003e\n\u003cdd\u003eSmooth, mellow and rich in umami\u003c\/dd\u003e\n\u003c\/div\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eBest for\u003c\/dt\u003e\n\u003cdd\u003eTraditional preparation, usucha, koicha and drinking with water\u003c\/dd\u003e\n\u003c\/div\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eTypical serving\u003c\/dt\u003e\n\u003cdd\u003e1 to 2 g\u003c\/dd\u003e\n\u003c\/div\u003e\n      \u003cdiv\u003e\n\u003cdt\u003eAvailable sizes\u003c\/dt\u003e\n\u003cdd\u003e6 g sample, 1 oz, 3.5 oz and 12 oz\u003c\/dd\u003e\n\u003c\/div\u003e\n    \u003c\/dl\u003e\n  \u003c\/div\u003e\n  \u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/D25-Billboard.jpg?v=1783603123\" alt=\"Private Reserve D25 ceremonial matcha prepared with water\" width=\"1000\" height=\"1000\" loading=\"lazy\"\u003e\u003c\/p\u003e\n  \u003ch2\u003eRefined Matcha for Drinking with Water\u003c\/h2\u003e\n  \u003cp\u003eD25 is designed for preparations where milk, sweeteners and strong added flavors do not cover the matcha. Its smooth character and lingering umami make it especially well suited to traditional-style matcha, usucha, koicha and simple water-based drinks.\u003c\/p\u003e\n  \u003ch2\u003eSmooth Flavor and Rich Umami\u003c\/h2\u003e\n  \u003cp\u003eExpect a vibrant green color with a smooth, mellow flavor that balances gentle sweetness, savory depth and a rich umami finish. It is a strong choice when flavor quality matters more than keeping the ingredient cost as low as possible.\u003c\/p\u003e\n  \u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/D25-Pic-2.jpg?v=1747934380\" alt=\"Bowls of prepared Private Reserve D25 matcha with a teapot\" width=\"1000\" height=\"1000\" loading=\"lazy\"\u003e\u003c\/p\u003e\n  \u003ch2\u003eSimple Preparation\u003c\/h2\u003e\n  \u003col\u003e\n    \u003cli\u003eAdd 1 to 2 g of D25 to a bowl or cup.\u003c\/li\u003e\n    \u003cli\u003eAdd a small amount of warm water and whisk or mix until smooth.\u003c\/li\u003e\n    \u003cli\u003eAdd more water to reach your preferred strength. For an iced drink, pour it over ice.\u003c\/li\u003e\n  \u003c\/ol\u003e\n  \u003ch2\u003eChoosing D25 or A23\u003c\/h2\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrivate Reserve D25:\u003c\/strong\u003e Choose D25 for the most refined water-focused experience, traditional preparation and rich umami.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/best-matcha-powder\"\u003ePrivate Reserve A23:\u003c\/a\u003e\u003c\/strong\u003e Choose A23 for smooth everyday matcha, iced drinks, lattes and greater value in comparable sizes.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/files\/D25-comparison.jpg?v=1783603123\" alt=\"Comparison of Private Reserve D25 and Private Reserve A23 matcha\" width=\"1000\" height=\"1000\" loading=\"lazy\"\u003e\u003c\/p\u003e\n  \u003ch2\u003eStorage and Freshness\u003c\/h2\u003e\n  \u003cp\u003eKeep D25 in a cool, dry place away from direct sunlight. After each use, press excess air out of the package and close it tightly. Limiting exposure to oxygen, heat, moisture and sunlight helps slow oxidation and protect the matcha's color, aroma and flavor.\u003c\/p\u003e\n  \u003ch2\u003eSamples and Retail Sizes\u003c\/h2\u003e\n  \u003cp\u003eStart with the 6 g sample or choose 1 oz, 3.5 oz or 12 oz for regular use. Select the size above to see its current price and availability.\u003c\/p\u003e\n  \u003csection class=\"mo-product-faq\" aria-labelledby=\"d25-faq-title\"\u003e\n    \u003cdiv class=\"mo-faq-head\"\u003e\n      \u003ch2 id=\"d25-faq-title\"\u003ePrivate Reserve D25 FAQ\u003c\/h2\u003e\n      \u003cp\u003eQuick answers about choosing, preparing and storing D25 matcha.\u003c\/p\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"mo-faq-list\"\u003e\n      \u003cdetails class=\"mo-faq-item\" open\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e What is Private Reserve D25?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e D25 is a 100% pure ceremonial-grade matcha from Japan with a smooth, mellow flavor and rich umami.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e What does D25 taste like?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e D25 has a smooth, mellow character with gentle sweetness, savory depth and a lingering umami finish.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e What is D25 best used for?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e D25 is best for traditional preparation, usucha, koicha and drinking with water when the matcha flavor is the focus.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Can I use D25 in a latte?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Yes. D25 can make a refined latte, but A23 is usually the more practical and lower-cost choice when milk is a major part of the drink.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e Does D25 contain added ingredients?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e No. D25 contains 100% pure matcha without added sugar, fillers or flavoring.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e What sizes are available?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e D25 is currently offered as a 6 g sample and in 1 oz, 3.5 oz and 12 oz sizes, subject to availability.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n      \u003cdetails class=\"mo-faq-item\"\u003e\u003csummary\u003e\u003cspan class=\"mo-faq-q\"\u003eQ:\u003c\/span\u003e How should I store D25?\u003c\/summary\u003e\u003cdiv class=\"mo-faq-answer\"\u003e\u003cp\u003e\u003cspan class=\"mo-faq-a\"\u003eA:\u003c\/span\u003e Keep it in a cool, dry place away from direct sunlight. Press excess air out of the package and close it tightly after each use to reduce oxidation.\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\n    \u003c\/div\u003e\n  \u003c\/section\u003e\n  \u003cscript type=\"application\/ld+json\"\u003e\n    {\n      \"@context\": \"https:\/\/schema.org\",\n      \"@type\": \"FAQPage\",\n      \"mainEntity\": [\n        {\"@type\":\"Question\",\"name\":\"What is Private Reserve D25?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"D25 is a 100% pure ceremonial-grade matcha from Japan with a smooth, mellow flavor and rich umami.\"}},\n        {\"@type\":\"Question\",\"name\":\"What does D25 taste like?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"D25 has a smooth, mellow character with gentle sweetness, savory depth and a lingering umami finish.\"}},\n        {\"@type\":\"Question\",\"name\":\"What is D25 best used for?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"D25 is best for traditional preparation, usucha, koicha and drinking with water when the matcha flavor is the focus.\"}},\n        {\"@type\":\"Question\",\"name\":\"Can I use D25 in a latte?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. 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It offers authentic matcha flavor at an affordable price, making it a practical choice for people who use matcha regularly.\u003c\/p\u003e\u003ch3\u003eOne Matcha, Many Ways to Use It\u003c\/h3\u003e\u003cp\u003eRyori Matcha works especially well in smoothies, blended drinks, lemonades, desserts and baked goods. Its versatile flavor makes it easy to add real Japanese matcha to recipes without using a more expensive ceremonial-grade matcha.\u003c\/p\u003e\u003ch3\u003eA Practical Matcha for Smoothies and Recipes\u003c\/h3\u003e\u003cp\u003eRyori Matcha is an affordable way to add Japanese matcha flavor and color to smoothies, blended drinks and everyday recipes. It is designed more for mixing with other ingredients than for drinking as traditional straight matcha.\u003c\/p\u003e\u003ch3\u003eMade for Cooking and Baking\u003c\/h3\u003e\u003cp\u003eCulinary-grade matcha is especially useful when matcha is combined with other ingredients, such as in cookies, cakes, pancakes, ice cream, smoothies and desserts. Ryori provides noticeable matcha flavor and color while keeping the cost practical for frequent use.\u003c\/p\u003e\u003ch3\u003eA Good Starting Point for Matcha\u003c\/h3\u003e\u003cp\u003eIf you are new to matcha or simply want a versatile everyday option, Ryori is an easy place to start. It gives you real Japanese matcha without paying for qualities that matter more when matcha is prepared and enjoyed on its own.\u003c\/p\u003e\u003ch3\u003eA 12 oz Bag Made for Frequent Use\u003c\/h3\u003e\u003cp\u003eEach bag contains 12 oz \/ 340 g of pure Japanese matcha powder, giving home bakers, smoothie lovers, cafés and frequent matcha users plenty to work with. Ryori is a straightforward choice when you want Japanese matcha, versatility and strong value in a larger package.\u003c\/p\u003e","brand":"Matcha Outlet","offers":[{"title":"1 Bag (12 oz)","offer_id":34198627786,"sku":"MO-MATCHA-RYORI-12OZ-1PK","price":32.99,"currency_code":"USD","in_stock":true},{"title":"3 Bags + 1 FREE","offer_id":40521267796,"sku":"MO-MATCHA-RYORI-12OZ-4PK","price":99.99,"currency_code":"USD","in_stock":true},{"title":"5 Bags + 2 FREE","offer_id":40521275604,"sku":"MO-MATCHA-RYORI-12OZ-7PK","price":164.99,"currency_code":"USD","in_stock":true},{"title":"Sample (6 g)","offer_id":27757179961437,"sku":"MO-MATCHA-RYORI-6G-SAMPLE","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1592\/2927\/products\/japanese-ryori-matcha-pure-matcha-matcha-outlet-579600.jpg?v=1642027141"}],"url":"https:\/\/matchaoutlet.com\/collections\/pure-matcha-archive.oembed","provider":"Matcha Outlet","version":"1.0","type":"link"}